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首頁 >> 汽車 >>汽車 >> 發布全球社交戰略 哈弗F系以Hi fans社交計劃致敬車主
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發布全球社交戰略 哈弗F系以Hi fans社交計劃致敬車主

       智能網聯風起云涌之下,隨著AI技術的不斷升級與滲透,社交生態衍生出更多可能。當汽車與AI結合,未來,汽車不再是簡單的代步工具,而是社交的載體。作為中國SUV全球領導者的哈弗品牌,以前瞻性的戰略眼光,在社交戰略布局方面舉棋落子,鏈合全球優勢資源,不僅成為了全球粉絲的社交載體,更進一步拓寬了劍指全球的發展路徑。

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欢乐生肖  11YUE6RI,YI“WULEBUFRIENDS”WEIZHUTIDEHAFUQUANQIUSHEJIAOZHANLVEFABUHUIJIQUANQIUFENSISHENGDIANZAICHANGCHENGQICHEPINPAITIYANZHONGXINSHENGSHIQIMU。HAFUFXIFABULEQUANQIUSHEJIAOZHANLVE、Hi fansCHEZHUSHEJIAOJIHUAJI2020KUANHAFUF7、HAFUF7xXINGNENGBAN、2020KUANHAFUF5SANKUANSHENGJICHEXING,BUJINDAILAILEZHANLVE、YINGXIAOJICHANPINDUOZHONGCENGMIANDEQUANXINSHENGJI,GENGSHIXIANLECONG“F3DAOF4”DEPINPAILINIANJINJIE。QIZHONG,2020KUANHAFUF7SHOUJIAWEI11.18WAN-15.18WANYUAN,HAFUF7xXINGNENGBANSHOUJIAWEI15.49WANYUAN。ZICI,HAFUXIANKAILEQUANQIUSHEJIAOZHANLVEDEZHONGYAOYIYE,BINGTONGGUOZHONGGOUQICHESHEJIAOSHENGTAIQUAN,WEIWEILAIZHENGZHANQUANQIUSHICHANGJUSHIFUNENG!

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鏈合全球優勢資源 哈弗社交戰略重磅發布

  作為哈弗品牌主攻年輕化市場的產品譜系,哈弗F系在智能網聯應用上一直處于行業的前沿陣地,并將AI基因融入產品之中。過去的一年,哈弗F系圍繞“F3 ”——fashion、fun、future,以極致定義趨勢,接連推出三款車型,成軍一年多已俘獲了18萬粉絲。在年輕化、智能化、科技化的發展進程中,哈弗F系已經邁出了堅實的步伐。 image003.jpg

  JIYUZHEYANGDEBEIJINGZHIXIA,HAFUFXIFABULEQUANQIUSHEJIAOZHANLVE,JIF4。CONG F3ZAIDAOF4,HAFUFXISHIXIANLECONGfuture、fashion、fun,DAOfuture、fashion、fun、friendsDESHENGJIJINJIE。QIZHONG,“friends”BUJINSHIHAFUFXIYINIANLAILEIJIDALIANGYONGHUKOUBEIDEJIANZHENG,GENGSHIHAFUFXIJINYIBUTUPOWEILAI、ZHENGZHANQUANQIUDEGENJI。ZICI,HAFUFXIJIANGKAISHIQIANGHUA“FriendsSHEJIAOHUA”XINBIAOQIAN,KAIQIQUANQIUSHEJIAOZHANLVEXINSHIDAI。

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       FABUHUISHANG,HAFUYUDOUYINLIANHEFABULE90HOUSHEJIAOBAIPISHU,TONGGUODONGCHASHEJIAOXUQIU,WEI90HOUQUNTIDAZAOGENGMANYIDESHEJIAOTIYAN。SUIHOU,HAFUYUTENGXUN、KEDAXUNFEI、GAODE、DOUYIN、AIQIYI、XIMALAYADENGHULIANWANGQIYEDACHENGSHENDUHEZUO,CHENGLILEHAFUQUANQIUSHEJIAOZHANLVELIANMENG。DUIYUCICIHEZUO,CHANGCHENGQICHEFUZONGCAIFUXIAOKANGZHICHU:“JINTIAN,WOMENJIANGLIANHETENGXUN、KEDAXUNFEI、GAODE、DOUYIN、AIQIYI、XIMALAYADENGPINGTAI,GONGTONGFAQIQUANQIUSHEJIAOLIANMENG,SHENDUZHENGHEZHINENGWANGLIAN、ZHINENGJIASHI、YUNFUWUHEDASHUJU、CHUXINGFUWUDENGCHUANGXINJISHULINGYUDEQUANQIUYOUSHIZIYUAN,XINGCHENGFUGAIQUANQIUDEZIYUANTIXI,KAICHUANGZHINENGHUAQICHEXINSHIDAI。”

  HAFUQUANQIUSHEJIAOZHANLVELIANMENG,HANGAILECONGJISHU、SHUJUDAOQUANQIUHUAFAZHANDEYIXILIEZHANLVEHEZUO。JISHULIANMENGFANGMIAN,HAFUJIANGYI“QICHEPINPAI+SHEJIAOPINGTAI”WEIJICHU,JINXING5GSHIDAIZHIXIADEQICHESHEJIAOJISHUSHENGJI,ZHANLINGAIJISHUGAODI,XINGZOUYUXINGYEQIANYAN;SHUJULIANMENGFANGMIAN,HAFUJIANGWEIRAOYONGHUDESHEJIAOXINGWEISHUJUJIJIASHIXINGWEISHUJU,GOUJIANQICHESHEJIAODASHUJUPINGTAI,WEICHANPINSHENGJIYUYINGXIAOTIGONGSHUJUJICHU,BINGWEIYONGHUDAZAOGENGBIANJIE、GENGQIEYIDECHUXINGTIYAN;QUANQIULIANMENGFANGMIAN,HAFUJIANGJINXINGQUANQIUQICHESHEJIAOJISHUYUYINGYONGDETANSUO,BINGZHANKAIQUANQIUHUASHEJIAOPINGTAIDEHEZUO,TONGGUOYOUSHIZIYUANDEBUDUANZHENGHE,JIANZHIQUANQIUQICHESHICHANG。YIJIZHIDINGYIQUSHI,HAFUJIANGYIZHINENGDINGYIXIAYIDAIQUANQIUSUV,BINGTONGGUOQUANQIUSHEJIAODAZAOQUANXINCHUXINGGUANXI。

哈弗F7領銜 三箭齊發 實現產品性能再度進階

欢乐生肖  YINIANLAI,HAFUFXITUICHULESANDACHEXING——CHAOPAIZHILIANSUVHAFUF5、AIZHINENGWANGLIANSUVHAFUF7YIJIAIJIZHIJIAOPAOSUVHAFUF7x,CHENGGONGZHENGFULEDAPINIANQINGXIAOFEIZHE。YOUQISHIHAFUF7,BUJINSHIHAFUFXISHENGENGGUONEISHICHANGDEZHULIJUN,GENGSHIZHENGZHANQUANQIUSHICHANGDEXIANFENGJUN。QIANGDADECHANPINLISHIHAFUFXIDEZHISHENGGUANJIAN,JINQIHAFUGW4C20B 2.0TQIYOUJIRONGHUOLE“ZHONGGUOXIN”2019NIANDUSHIJIAFADONGJI,YIZHONGGUOZHIZAODESHANLIANGMINGPIANCHUANGLINGWEILAI!ERJINGGUOYINIANDEHOUJIBOFA,HAFUFXIZAICHANPINLISHANGYOULEQUANXINSHENGJI。

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欢乐生肖  FABUHUISHANG,HAFUFXIQIXIASANKUANSHENGJIXINCHEJINGYANLIANGXIANG,GUOJIMINGXINGBIANWUSHIFranklinYUYANLINCHENGWEIHAFUFXISHOUXICHAOLIUTIYANGUAN,WEIHAFUFXISANKUANXINPINSHILIDAcall。HAFUFXISHOUXICHAOLIUTIYANGUANFranklinDAILAILEYIDUANFUYUCHAOLIUYUHUOLIQIXIDEJIEWUBIAOYAN,SUIHOU2020KUANHAFUF5JINGYANCHUCHANG,CHENGWEIXIANCHANGJIAODIAN。2020KUANHAFUF5LVXIANDAZAIFun-LifeZHINENGWANGLIANXITONG,YONGYOUSHENGWENSHIBIE、ZHANGHAOGUANLI、WEIXINCHEZAIBAN、YULESHITINGPAIDUI、QUANXINSHENGTAIXIAOCHANGJINGJIQUANXINHMITIYANSHEJIDENGGONGNENG,ZHENZHENGSHIXIANLEQICHESHEJIAOGONGNENGDEKUOZHAN。ZUOWEIQUANQIUSHOUKUANZHINENGSHEJIAOSUV,GAIKUANCHEXINGPINGJIEGENGZHINENGHUADECHANPINLIHEGENGCHAOLIUDETAIDU,WEILAIBIJIANGYONGBAOGENGDUONIANQINGXIAOFEIQUNTI。ZHIDEYITIDESHI,HAFUF5FAQILE“FUNXIANFENG”BAIRENZHAOMUJIHUA,HAFUF5LAOYONGHUZHIYAOJIARUHUODONG,JIYOUJIHUICHENGWEINIANQING、XIANHUO、YOUTAIDUDEYOU“FUNXIANFENG”,QIANGXIANYONGYOUSANDAQUANYI——“MIANFEIGENGHUAN、DIEDAISHENGJI”、“YONGYUANXIANHUO、YOUXIANGZUIXIAN”、“YONGHUGONGCHUANG、CANYUDINGZHI”。

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      HUISHANG,HEISALEDUIQINGQINGXIANCHANG,CHANGCHULENIANQINGYIDAIDESHENGHUOTAIDU。ZAIHAIFANXIANCHANGDELEDUIBIAOYANZHIHOU,HAFUF7xXINGNENGBANJI2020KUANHAFUF7ZHENHANLIANGXIANG。ZHIDEYITIDESHI,LIANGKUANXINPINJUNYINGYONGLE5GQIANZHANJISHU,ZHENZHENGSHIXIANJIANGZHINENGWANGLIANJISHUWUZHUANGDAOYACHI。QIZHONG,HAFUF7xXINGNENGBANWAIGUANCAIYONGXINGYUNHUIZHUANSHUCHESHENYANSE,TONGSHIFUYIHUANGSEXIJIESHEJIDIANZHUI,CAIYONGZHUANSHULANHUANGNEISHI,GENGFUYUNDONGQIXI。ZHINENGPEIZHIFANGMIAN,HAFUF7xXINGNENGBANBUJINDAZAILEZHINENGJIAJU、KUAISHOU、AIQIYIDENGYINGYONG,TONGSHIHUANXINZENGLEZHINENGQUANJINGJIHUO、ZHIHUIDUOSHAN、ZHIHUITINGCHEDENGJIASHIFUZHUGONGNENG。ZUIZHONGYAODESHI,QIDONGLIXITONGJINGGUOQUANXINDIAOJIAO,LINGZHIBAIGONGLIJIASUTISHENGZHI6.6MIAO,ZAICISHUAXINHAFUF7xDEXINGNENGBIAOQIAN,CHENGWEIJIAOPAOSUVSHICHANGZHONGCHAOYUEQIDAIDECUNZAI。

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2020款哈弗F7實現了五大升級:顏值方面,新增AF金色、G7紅色、車身外觀及灰黑內飾;駕控方面,2.0GDIT中配 i動版新增2.0GDIT發動機,采用全新底盤調校并優化了加速性能,帶來隨心所欲的駕駛體驗;智能網聯方面,搭載了V2平臺、科大訊飛語音、APP商店、智能家居、考拉FM、愛奇藝、高德地圖等多項應用,盡享出行無限樂趣;智能駕駛方面,擁有L2自動駕駛、高清360全景影像、半自動泊車等功能,實現AI技術的全副武裝,讓安全如影隨形。配置方面,新增了12.3寸儀表盤;全景天窗、皮革座椅、主駕駛席電動調節等舒適性配置下延至更低配版本,進一步提升整車質價比。2020款哈弗F7以互聯網產品思維,完成了全方位的產品力迭代升級,創領下一代智能SUV的發展潮流,讓未來觸手可及。

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HI Fans車主社交計劃 以品牌溫度打動全球粉絲

  HAFUFXIKAICHUANGLEZHONGGUOSUVFAZHANXINSHIDAI,ZHENGCHENGCHANGWEIZHONGGUOQICHESHICHANGZUIJUHUOLIYUCHUANGZAOLIDEPINPAI。CHENGLI1NIANYILAI,HAFUFXIYINIANQINGHUA、ZHINENGHUA、KEJIHUADEPINPAINEIHAN,WEI18WANFENSITIGONGYOUZHICHUXINGSHENGHUO。ZAIFABUHUISHANG,YIDUANCHEZHUGUSHIDEDUANPIAN,NONGSUOLEWUSHUHAFUFXIFENSIDERENKEYUQINGLAI,YEJIANZHENGLEHAFUFXIDUIYONGHUDEBUBIANGUANAI。

欢乐生肖  WEILAI,ZAI“FriendsSHEJIAOHUA”DEXINBIAOQIANZHIXIA,HAFUFXIHUANJIANGSHENHUASHEJIAOZHANLVE,TONGGUOYUQUANQIUFENSIDESHENDUHUDONGYIJIPINPAIJIAZHIDECHUANDI,YIGENGYOUWENDUDEPINPAIWEIYONGHUDAZAOXIANGWANGDECHUXINGSHENGHUO,SHIXIANSHENGHUOBIANJIEDEBUDUANYANSHEN。WEICI,ZAIHAFUQUANQIUFENSISHENGDIANSHANG,HAFUZHIJIAAPPLIANHEGUANFANGWEIBO“HAFUSUV”、GUANFANGWEIXINGONGZHONGHAO、DOUYINGONGTONGFAQI# Hi Fans CHEZHUSHEJIAOJIHUA#,HAFUYONGHUSOUSUOJINRUHUATIBINGFABUZHANSHIGEXINGCHESHENGHUOHUOCHAOQIANGCAIYI(NEIRONGXINGSHITUWEN、SHIPINJUNKE),JIUJIHUICHENGWEIHAFU# Hi Fans CHEZHUSHEJIAOJIHUA#DEYIYUAN。JIARU#Hi FansCHEZHUSHEJIAOJIHUA#DECHEZHUJIANGHUODE:ZHENGTAODEFansXIANFENGZHUANGBEI,BAOKUOXIANFENGTIYANYING、ZHUANSHUSHENFENBIAOSHI、ZHUANSHUTEQUANYIJICANYUHAFUFUHUAJIHUASIDAQUANYI。

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  SUIZHUSHEJIAOHUAZHANLVEDEZHUBUTUIJIN,HAFUFXIJIANGPINGJIEZUIQIANYANDEKEJI、ZUIZHINENGDECHANPIN、ZUIYOUHUOLIDEYUNYING,WEIQUANQIUQINGNIANKUOZHANSHEJIAOBANJING,BUDUANSHENGHUASHEJIAOTIYAN,TIGAOSHEJIAOXIAOLV,DAZAOQICHESHEJIAOXINSHENGTAI,WEIQICHEXINGYEFAZHANZHURUXINHUOLI。

      NONGCHAOAISHIDAI,HAFUFXIZHENGHEHAINEIWAIDINGJIANZIYUAN,YISHEJIAOZHANLVE、FENSIYINGXIAOJIZHINENGWANGLIANDEBUDUANJINJIE,DAXIANGWEILAIQUANQIUSHICHANGZHANYI。ZAISHEJIAOHUADEPINPAIXINPIANZHIXIA,HAFUFXIJIANGTUIJINQUANQIUSHEJIAOZHANLVEDESHENRULUODI,YIAIZHONGGOUQICHESHEJIAOSHENGTAIQUAN,YUQUANQIUFENSIGONGTONGCHENGCHANG,BUDUANKAITUOQUANQIUSHICHANGBINGDAZAOZHONGGUOQICHEYINGXIANGLI,RANGZHONGGUOQICHEMINGYANGHAIWAI,ANGSHOUYILIYUSHIJIEZHIDIAN!


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